Positioning of JOYINN
JOYINN is a economy hotel chain providing high quality services for business and leisure travelers.

Highlights of JOYINN
Elegant, Cozy, Environmental-friendly, Comfortable.

Hotel Chain Network:
At present, JOYINN runs ten chain hotels in key cities in North China, such as Beijing, Jinan, Shenyang, Zhengzhou, Weifeng, etc. At the end of 2007, Joyinn will cover most capital cities of the provinces in China as well as some second-tiered cities, providing more convenience to business travelers.

Development Objectives:
As a well-known local economy hotel chain brand, JOYINN has adopted the advanced international hotel operation and management concepts.Based on the operation experience from other successful international hotel chains, JOYINN has known very well the business travelers’special needs and habits.By providing standard services of consistent good quality, JOYINN guarantees the satisfaction from every customer.Human-orientation and constant innovation are the principles.JOYINN tries all its best to provide customized services from every possible detail.We hope every customer would enjoy a super comfortable journey in JOYINN.

JOYINN will operate 40 chain hotels in 2007 and 100 hotels in 2008, located in many big cities in China.JOYINN will make every guest enjoy their stay in the hotels through the elegant taste and quality services. With 3-5 years’endeavor, JOYINN is most likely to be a leading brand of the economy business hotel chain.